This 10m high and 3m wide double sided digital LED pylon is a landmark in Springwood. Positioned on the Gold Coast highway exposed to hundreds of thousands of cars every day, this digital pylon provides Oldmac Toyota the ability to market their vehicles on demand.
Located in Kenmore, we designed, manufactured and installed this unique digital pylon that features a 4m wide by 3m high digital display on one side and stepped ACM back with light box and logo on the other.
Due to the location a double sided display seemed impractical, but the client didn't wish to miss any potential viewers. Our unique solution for this massive 9m wide by 3m high display was to achieve a curve that followed the shape of the building to allow maximum viewer engagement from a single face.
This particular design was developed to complement vehicle dealerships. The display is 3m wide by 5m high and is used to advertise vehicle pricing and deals. The awning features remote controlled RGB lighting and will accommodate a relevant promotional vehicle below it.
The combination of RGB lighting and digital display provide maximum impact and attention.